We developed a presence for UPI on the GIS trade-show floor that was as inviting, visually compelling and informative as the booths of better-known competitors. Once inside the booth, the visual displays and collateral materials we developed helped UPI representatives make a persuasive case for their turf-management products.

As result, booth traffic exceeded expectations and UPI’s leaders expect to see a significant ROI from this critically important trade show.

Design is not just what it looks like and feels like. Design is how it works.
— Steve Jobs